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Motor - New Car: Fiesta Special Supplement
"The Fiesta File"
5th February 1977
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New Car: Fiesta Special Supplement




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Motor - New Car: Fiesta Special Supplement - Front Cover

Copy of Article Text Below


Special Supplement

The Fiesta File


Creating the Fiesta was the most breathtakingly complex operation in the history of the motor industry. The whole operation was conceived on a massive European scale, based on a network of Ford plants scattered across the Continent. British Fiestas from Dagenham are not only identical to Spanish ones from the vast new Valencia plant and the German cars from Saarlouis, they are all built from the same mix of compcnetits made throughout Europe.

All the engines are assembled at Valencia, using Dagenham-cast cylinder blocks and crankshafts, and carburetters made in Belfast. All the transaxle transmissions come from a brand new plant in Bordeaux - and incorporate gear components and aluminium die castings from Cologne. Body pressings come from Valencia and Cologne, sparking plugs from Enfield, radititors from Basildon. road wheels from Genk in Belgium, fuel tanks from Saarlouis.

Master minding the whole operation is Ford of Europe, with its incredible communications network, its fleet of jet aircraft and its vast transport organisation of ships, rail container cars and trucks. In this supplement we tell the story of the Fiesta project from the initial design stage to production.

Edited by Philip Turner